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The Golf ShowShiner motion ads (scrolling displays) are an effective way to showcase any business, product, or service by utilizing attention grabbing ads while golfers have their shoes cleaned. A research study by Barbour & Monroe, Arizona State University and Market Intelligence Media Research have concluded the following stats from the Golf ShowShiner. Retention of impressions generated by this type of advertising is 60% stronger than by other media. The unusual nature whereby the consumer stands for 2-minutes to get their shoes shined for FREE commands focal levels of attention thus enabling better comprehension and longer lasting impressions. This type of advertising is very effective, generating a 98% favorable reaction by the consumer. The ads are read 98% of the time from 30-seconds to 2-minutes. When shopping for a particular service or product, retention of that product or service advertised raises to an impressive and effective 85% retention rate using the FREE Golf ShowShiner concept. The consumer is appreciative of the FREE shoeshine and is 15% to 50% more likely to shop the advertised merchant.
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